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Study Finds Majority of Moms Are “Sole Decision-Maker” in Car Shopping Process
Who makes the decision in your family about what vehicle to buy? Is the decision solely yours, is it a joint decision? How much research do you do before buying a car? Do you consider fuel economy, size, features or is just pricing important to you? So many things to consider and we all should be more careful. Cars.com can help!
CHICAGO –Nearly three of four (73%) moms consider themselves to be the “sole decision-maker” in the vehicle shopping process, according to an independent study by C+R Research, commissioned by Cars.com. As a growing number of consumers turn to online resources for information and transparency when making major purchases, women with children have emerged as a highly engaged group of shoppers.
“There’s a lot for moms to consider when purchasing a new family vehicle, because their car is often tasked with hauling not only the entire family or carpool, but also all of the gear that goes along with them,” said Jennifer Newman, Cars.com Expert Mom. “There’s no such thing as the perfect family car because every family’s needs are different. As a result, it’s essential that shoppers do their research on sites like Cars.com/family to determine which features are a must and narrow down vehicle options. From there, visiting your local dealership for an in-person look and a test drive with the entire family is vital.” Read more about this study HERE.
There are some non-three-row vehicles that excel at accommodating three child safety seats. Wide, flat backseats are best.
Go HERE to find out which vehicles hold 3 cars seats! There really are such vehicles!
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